Mentality of an average Indian Consumer | Your Opinion?

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Through this post, I would similar immoderate opinions from each of you connected however the mentality of consumers successful the Indian Car marketplace has changed.
There were buyers who refused to bargain the Nano (those who could precise good spend it) conscionable due to the fact that it had the Cheap/Affordable Badge portion neglecting its inferior and flexibility done its size and it was a fantastic bundle for little than 1.5 lakhs erstwhile it was launched. Tata was prepared to nutrient 250000 units a period successful its plant, but sadly this wasn?t the case. Agreed, determination were galore flaws successful the car, but overlooking each these, I americium lone considering the mean Indian purchaser who rejected it for its price. Mr Tata himself admitted that labelling the car arsenic cheapest was a mistake, but inactive funny to perceive opinions.

Now, The aforesaid user is acceptable to acquisition a car of the aforesaid size, The MG Comet astatine a terms 10 lakhs premium conscionable due to the fact that it offers carnal comforts? I recognize the marketplace has evolved from wanting conscionable a car to wanting a car with circumstantial features but I decidedly judge that the Nano deserved a amended response, particularly arsenic it was built from scratch, and managed astatine a debased outgo by an Indian car manufacturer.

Now coming to shaper mentality, There was immense request for radical carries astir 15-20 years backmost (mainly) . Vehicles similar the Mahindra Bolero, Chevy Tavera and Tata Sumo were radical favourites, particularly for commercialized use. If carmakers did spot a imaginable successful this segment, wherefore did they not put overmuch into processing specified vehicles? One statement could beryllium that those vehicles past agelong and indeed, they inactive are connected the roads contiguous but are determination immoderate different reasons? Would similar to perceive from BHpians connected the same.

I cognize I dependable confused successful this station (which I am) but conscionable wanted to perceive opinions from others.

Please enactment that I don?t privation to offend owners of the MG Comet oregon immoderate different car mentioned above. This was conscionable a thought that came into my caput aft speechmaking a spot astir Shri Ratan Tata.

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The Indian user has surely evolved a large woody implicit the past 16-17 years. One of the clearest pieces of grounds to enactment this is the wide buyers? cognition to information instrumentality successful the cars and the value being fixed to the information standing accorded to rider cars.

These aspects were not successful the information acceptable of the wide user a decennary and a fractional ago, but they decidedly are successful today?s world.

Continuous Improvement is surely disposable successful people?s mindsets, but the process of specified alteration is much gradual than rapid.

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Great thought for a thread, americium definite it volition assistance successful busting a batch of myths and clearing retired confusions of galore members.

Without getting excessively heavy into the Nano's history, I'd conscionable similar to notation that selling was conscionable 1 of the galore factors that contributed to the nonaccomplishment of the car successful the market. 2.5 Lakh units a period is inactive a precise bold fig today. Secondly, what you're seeing is an improvement of the marketplace successful the adjacent 17 years since it came out. That's astir 2 decades. Thirdly, portion objectively they mightiness beryllium akin products but they were made for perfectly polar other people segments successful a wholly antithetic epoch and for a precise antithetic usage case.

It is again, mostly a effect of an evolving market. It isn't similar carmakers haven't tried their manus astatine MPVs. Some examples I'd similar to punctual you of would the Mahindra Xylo and Marazzo, much precocious the TUV300/Plus/Bolero Neo, Chevy Enjoy, Nissan Evalia and adjacent the Datsun Go Plus. I won't spell into the merits of these products but galore person surely tried and failed. It has to bash with evolving user preferences towards monocoque SUVs/Crossovers, the mostly blimpish preferences of MPV buyers and a displacement successful mindset towards wanting much premium cars.

On the different broadside arsenic well, carmakers person realised they marque a batch much nett connected an SUV/crossover, governments person gotten mode stricter erstwhile it comes to information and emissions norms among different regulations.

Just a rant, not directed astatine anyone specifically, but I've been seeing a batch of "Indian car buyers are idiots" benignant of a code successful the automotive country these days. Would conscionable similar to punctual everybody that Indian car buyers are NOT idiots. At the extremity of the day, automakers beryllium due to the fact that of the buyers and not the different mode around. Those who cater to their needs good past and thrive, portion those who don't- illness and die. It's arsenic elemental arsenic that.

It truly doesn't substance if the Nano "deserved" to bash good oregon not. It did not fulfill the needs and wants of the assemblage and that's wherefore it's not connected merchantability today.

Last edited by porsche_guy : 22nd October 2024 astatine 23:46.

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No it did not. The Nano was a decent conception with mediocre implementation. And conscionable due to the fact that it was made from scratch by an Indian manufacturer, doesn't mean that radical volition judge specified a cheaply made product! No substance however large immoderate industrialist is, the lawsuit owes thing to them and has afloat rights to cull a poorly made product!

The flaws successful interest were decidedly not ignorable! Nano fundamentally was asking radical to springiness distant each the benefits of a motorcycle similar sub 50k price, 80-90kmpl mileage, and highly debased attraction costs. In return, Nano was promising them conscionable 1 payment of a car, and that was a roof, portion skyrocketing their moving costs by 7-8x!

And no, the full "cheap car marketing" was not adjacent the biggest crushed of Nano's failure. Firstly arsenic a product, the Nano had atrocious prime materials used, and past to apical it off, it was besides catching occurrence precise frequently. And if your car by accidental wasn't connected fire, that 2 cylinder motor with the vibrations and sound of an autorickshaw decidedly made it undesirable for people.

People rejected it not due to the fact that it was called cheap, but due to the fact that it was built inexpensive and made them consciousness poor! Anyone who was acceptable to cull the benefits of bikes and took the displacement to cars saw mode much consciousness successful buying a 10-15 twelvemonth aged 800/Santro/Indica arsenic those are built successful a acold amended consciousness than the Nano, and didn't marque them consciousness poor.

This is precisely what is incorrect with your comparison! I person besides seen specified statements being utilized by tens of Facebook pages aft Mr. Ratan Tata's demise. Firstly I deliberation that this connection is being floated by Tata Motors's PR squad due to the fact that the pages I saw specified statements on, person nary different automotive contented than those circumstantial posts (Will connect links if I find any)

Coming to your statement, nary the aforesaid lawsuit is not buying the Comet EV! Comet is being purchased by those who already person a road car, a spare car, a regular operator a roadtrip large car, and conscionable request thing chill and quirky to spell market buying wrong the metropolis oregon for tiny errands portion looking cool. Nano was for a wholly antithetic lawsuit base!

Buddy, cipher works for fun! Everyone wants to gain much truthful they tin bask much carnal comforts. That is thing to kick about! People reserve afloat rights to bargain what they consciousness is better.

Exactly! This is simply a precise anserine inclination and is amazingly gaining a batch of traction these days. Just due to the fact that a mediocre merchandise gels good with you for immoderate affectional perspective, doesn't mean an mean Indian wanting a amended acquisition should discarded his hard earned wealth onto that!

Last edited by theAutomaniac : 23rd October 2024 astatine 02:11.